Clog Busters Homepage concepts Round 1
Prepared by LMH Agency

Clogbusters.co . 2026 rebuild

Six homepage
directions One brand hub. Five markets. Three states.

Every direction is a working desktop page at 1440, not a picture of one. Same content, same verified facts, same brand. What changes is the structure, the ground rhythm and how hard it swings. Click any card to open the real thing.

Palette, pulled from the Figma

#04134BNavy, ground
#1A2A6BElevated
#9BF921Lime, action
#B4B9D2Body copy
#EEF1FALight ground

Type

Bitter BoldDisplay and every heading, all caps
Work SansBody and interface, 400 to 600

The set

Two safe, two bold, two wild

Deliberately spread so there is a real spectrum to react to, not six versions of one idea. Nothing here is a throwaway. Any of the six could ship.

Shippable, a client approves it today Bold, a strong point of view Wild, swings hard
01Shippable Signal homepage direction, navy hero with the van cutout

SignalThe closest descendant of the comp

Navy dominant, lime CTAs, market chips sitting right in the hero, and the chroma keyed van cutout carrying the art. If the client wants the Figma built properly and nothing argued with, this is the one.

02Shippable Blueprint homepage direction, light editorial layout

BlueprintGround inverted, spec sheet discipline

Ice and white carry the page, navy survives as hairlines and type. Numbered section headers on a real twelve column grid, and the five markets become an actual comparison table with the Kaiser septic exception as a footnote.

03Bold Dispatch homepage direction, live operations board

DispatchThe page as a live operations board

Split hero console with a five row market status board, tabular numerals, a hairline screen grid, and photography framed as monitored feeds. Lime is demoted to status and action only, which is what makes it feel operational.

04Bold Mainline homepage direction, lime spine with full bleed photo bands

MainlineOne line runs the whole page

A continuous lime spine descends the full length and every section hangs off it as a joint, then full bleed photo bands break straight through the run. The longest of the six and the most cinematic.

05Wild Overload homepage direction, oversized display type and lime floods

OverloadBrutalist, and it carries the van wrap

Oversized Bitter, whole sections flooded lime, blocks butted with zero gap, and the legacy electric blue from the live site used as a hard offset shadow on the headline. The only one of the six that already sits clean at 390.

06Wild Camera homepage direction, dark inspection feed aesthetic

CameraShot through the sewer camera

Feed chrome brackets on every panel, depth readings that descend as you scroll, restrained scanlines, and the five markets plotted as a constellation instead of cards. Leans on the one thing that actually separates this company, they look before they quote.

Measured, not eyeballed

All six were rendered and audited

Headless Chromium at 1440, 900 and 390, with the mega menus opened and audited rather than skipped. Contrast was sampled from rendered pixels rather than read off the stylesheet, because a declared colour tells you nothing once a photo, a scrim or a gradient sits behind it.

1,872Text elements contrast checked
0Contrast failures remaining
0Broken images and JS errors
0Horizontal scroll at 1440, 900 and 390

Before this goes to the client

Nine things we still need

Every one of these renders as a visible bracketed placeholder in all six files. Nothing was invented to fill a gap, which means nothing has to be hunted down later.

Des Moines phone515-265-CLOG, read off the client's own van wrap.
Kaiser NAP372 Hwy D Unit 3, Kaiser, MO 65047. 573-207-2564.
Three phone numbersOskaloosa, North Liberty and Grand Rapids. This is the blocker.
Addresses and hoursEvery market except Kaiser.
License numbersIowa, Michigan and Missouri.
Review textPulled from the live profiles, with reviewer cities.
Rating and countThe comp shows 4.9 across 2,798. Unverified, so every variant uses an evergreen star badge with no numbers until it is confirmed.
Owner and founding yearName, year and a signature photo for the about band.
Financing termsPartner, terms and the required APR disclosure. No rate claims until those exist.
Warranty lengthPer market, for the last FAQ.
City and ZIP listPer market. Every service area maps to exactly one location record.
Kaiser service setIt is a septic market and does not carry the full Iowa list. Its relationships should gate which pages can exist.

Once a direction is picked

What happens next

Pick a direction
and the rest follows fast

Or mix them. Taking the Dispatch status board into Signal, or the Camera hero into Blueprint, is a small change, not a rebuild.

Back to the six